“I have more than enough time to do everything.”
- Said No Business Executive Ever
Brightspot Research is the creation of Tara Flynn Condon, a marketing, communications and analyst relations leader with 25 years of professional experience working with high-growth technology firms. Throughout this time, she observed:
There is no shortage of ideas for how a business can grow.
The challenge lies in evaluating those ideas and taking action on the right ones.
Given the constant pressure to outperform expectations, leaders need to be focused on what is right in front of them right now. Initiatives that could have longer-term strategic benefit are put to this side simply because there is not enough time in the day to do the analysis and planning.
Brightspot Research fills that critical resource gap by enabling business leaders to chart a course for future growth by providing the research, decision-making tools and support strategic functions.
Tara Flynn Condon
Founder
Brightspot Research
Tara Flynn Condon is a technology industry triple-threat (analysis, strategy, operations) with 25 years of success serving as a trusted leader and force multiplier in various global companies. She has been recognized for her data-led approach in managing and executing complex, multi-location, cross-functional strategies, projects and operations.
In 2024, she founded Brightspot Research, a research and analyst relations services firm.
Tara launched her career at FutureLink Corp, quickly rising into leadership roles in communications and marketing, and leading various teams at both tech start-ups and publicly traded companies. At API Technologies Corp, Tara further expanded her role from leading the product marketing function to become Vice President of Corporate Development and Strategy, contributing to rapid company growth from $30M to $270M, spearheading product management and marketing initiatives, and leading key M&A and investor relations efforts, which included NASDAQ listing.
Previously she managed the Growth Office for iconectiv (part of Ericsson) where she was responsible for a portfolio of 20+ discrete new business initiatives with 6-month to 24-month revenue horizon targets. She also managed the company's Product Marketing function, responsible for Voice of the Customer (VotC), business intelligence, and sales enablement. During her tenure, she also did double duty as Chief of Staff for the company’s Information Solutions division.
Most recently she served as as Vice President of Product Marketing and Analyst Relations for Sonatype, the world leader in software supply chain optimization and part of the Vista Equity Partners portfolio.
Tara has also served in executive board level roles for several non-profit and membership organizations, including President of Kappa Alpha Theta Foundation, a 501(c)(3) with an over $40M endowment, that supports women’s leadership development and the National CASA/GAL program.
When she is not doing all of the above, Tara is an award-winning author. Her debut non-fiction book – Some Assembly Required, A True Story of Love and Organ Transplants is available everywhere fine books are sold. She is also a very huge fan of anything involving fried cheese.